Recently, Hangzhou Yichen Industry and Trade Co., Ltd. announced the completion of product structure upgrade, focusing on launching a series of biodegradable PLA material hangers, including Eco-Friendly Hangers, Non-Slip Hangers and Versatile Hangers. With its environmental advantages, it quickly seized market share and became one of the benchmark enterprises for green transformation in the hanger industry. It is reported that after upgrading its business scope in 2025, the company will focus on expanding into the daily necessities sector, with a particular emphasis on green research and production of home products such as hangers.
Relying on its own advantages in plastic product sales and research and development, Yichen Industry and Trade has invested special funds to overcome the application difficulties of biodegradable materials, optimize production processes, and launched biodegradable hangers that not only comply with the national standard GB/T39067-2020 "Plastic Hangers", but also have passed multiple environmental certifications. Among these products, the Eco-Friendly Hangers adopt the process of combining recycled plastic and PLA material, which combines environmental friendliness and durability; the Non-Slip Hangers are designed with anti-slip textures to prevent clothes from slipping, while the Versatile Hangers are suitable for various types of clothing such as coats, shirts and pants. After being launched on the market, the order volume continues to rise, and it is expected that the sales of related products will exceed 8 million yuan this year.
In response to the "dual carbon" goal, Yichen Industry and Trade has also carried out green transformation in the production process, introduced automated production equipment, reduced energy consumption and pollutant emissions, and actively applied for national special technological transformation subsidies to further improve production efficiency. The company leader stated that in the future, they will continue to increase investment in green material research and development, expand the category of wooden and new composite material hangers, and further optimize the performance of Eco-Friendly Hangers, Non-Slip Hangers and Versatile Hangers, assist in the high-quality development of the industry, and create a benchmark brand for environmentally friendly home products.
Industry insiders evaluate that the green transformation layout of Yichen Industry and Trade is precisely in line with the development trend of the industry. Its products, including Eco-Friendly Hangers, Non-Slip Hangers and Versatile Hangers, meet both policy compliance requirements and consumer environmental protection needs, and are expected to achieve rapid development in the process of increasing industry concentration.